When astronomers look for habitable planets in other solar systems, they often consider the "Goldilocks Zone." That is a planet that's at the right distance from its star to not be too hot or too cold. Just as Goldilocks was looking for the porridge that was neither too hot nor too cold, a chair that was her size, and a bed that provided the correct amount of lumbar support, many photographers look for cameras that produce negatives between the now standard 35mm size and the square 6x6 format. That's where 127 film comes in.
Originally introduced just before World War I, 127 film was perfect for making small contact prints. Most cameras that used 127 film, however, were more consumer grade than professional grade, so cameras that shot 127 film lagged behind the technological innovations that other camera formats experienced. That remained the status quo until 1957 when the Rollei company introduced its Rolleiflex 4x4 camera to the world.
Looking much like a Rolleiflex 3.5 or 2.8 that got left in the dryer too long, the Rolleiflex 4x4 gave professional and advanced amateur photographers a chance to take more creative control over the picture making progress. Unlike most other 127 film cameras that came before, the photographer could now choose aperture and shutter speed, not to mention fine focus and top-of-the-line lenses. The consumer-grade film met a camera worthy of showing off its potential.
The 4cm x 4cm negative on 127 film gave the photographer 12 images; the same number as with a larger Rolleiflex and 120 film. With the introduction of a camera with more advanced controls, slide film could now be shot and the "Super Slide" became a favorite format for many a presenter. These slides captured almost twice as much information as a normal 35mm slide, which resulted in even more detail to be projected.
Between 1957 and 1968, Rollei produced a little more than 67,000 of these mid-sized cameras and other companies followed suit. Just like Baby Bear's food and furniture, this camera seemed to be just right.
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Lindsay and her new Baby Rolleiflex
It is truly impossible to resist one of these cameras, and working here definitely does not inoculate you. Our scanner, Lindsay, succumbed to the temptation of the Baby Rolleiflex and recently made this one her own.
A quick side note about the Baby Rolleiflex that we were reminded of with Lindsay's new acquisition: these cameras really benefit from using original metal spools as take-up spools. The newer plastic spools can cause issues if used to take up film!
Baby Rolleiflex 4x4 with Tropical Case
What is your favorite camera accessory?
BMC staff member Gabriel collects Rollei cameras and recently brought in this tropical case fitted for the 4x4 "baby" Rolleiflex TLR cameras. It is airtight and waterproof, and includes a desiccant cartridge to protect the Rollei from humidity. The camera swings up and locks onto the top of the case for easy use while mounted. The camera in the case is about the same size as a "standard" Rolleiflex.
In Gabriel's words: "I have only ever been made aware of three of these 4x4 tropical cases for sale. I own all three."
Is there a rare item of camera equipment that you are searching for?
Film For Classics Ilford HP5 127 Film in Rollei 4x4
Did you know that you can buy brand new 127 film for your "baby" 4x4 Rolleiflex, Kodak Brownie, and other classic cameras? Film For Classics cuts down 120 film stock and makes their own paper backing to give new life to this uncommon format. Blue Moon Camera is pleased to carry Ilford HP5, Ilford FP4, Kodak Portra 160, and Kodak Portra 400 films cut down and respooled by FFC.
Rolleiflex Automat and the Baby Rolleiflex
The apple does not fall far from the tree, or in this case, the Baby Rolleiflex does not fall far from the... bigger Rolleiflex?
It is easy to admire the Rolleiflex. The cameras are beautifully designed, historically significant, and a true pleasure to use. Now take that perfect camera formula and shrink it down, throw "Baby" in front of its name, and voilà ✨ the Baby Rolleiflex is born.
This camera might not be technically pocket-able, but it is certainly travel-friendly. It also features the same magnificent lens quality we have come to love and expect in a camera with Rollei in its name. It uses 127 roll film - the tiny counterpart to 120 film.
If you don't already have a Rolleiflex in your collection, then this is a great place to start. If you do... then it probably needs a little sibling.
And yes! We carry a number of 127 film options including: color negative, slide film, and black and white. Snag this Baby Rolleiflex and a couple rolls of 127 film and you'll be ready to start your new adventure as a 127 photographer.
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Baby Gray Rolleiflex 4x4
It sounds more than a little weird to refer to a camera as the "Gray Baby;" and yet, that is the popular designation for this miniature Rolleiflex TLR camera. Given that its technical specification is the much less fun, "model K5," we can see why it is often referred to as the Gray Baby, or just even Baby Rolleiflex.
Franke & Heidecke had actually been producing a smaller, 127 format Rolleiflex since 1931. The camera makes use of the smaller 127 film to produce a 4x4cm image in a more compact twin lens camera. After WWII, the Baby Rollei got an update to become the Automatic Rolleiflex 4x4. It's automatic nature came from the more automated nature of the film loading. As opposed to lining up each shot via a red window in the back of the camera, you use a start mark to position the film and then turned the advance lever til it stops at the first frame
These little 127 Rolleiflex cameras helped give rise to the "Super Slide" format that briefly became popular in the 1950s. Super slides had a 38x38mm frame inside a standard 2" x 2" slide mount. If you are a Hasselblad user, perhaps you have come across their Super Slide 16 backs, that gives you sixteen 4x4 exposures on a roll of 120. This is the same idea, just with the larger 120 format and, therefore, more film waste.
Back to these Baby Rolleiflex cameras. They are lovely little things and we do recommend them, especially since we carry 127 film (in three different flavors no less). Do beware: almost every one of these cameras we see come through the shop has a frozen shutter - likely due to most of them having not been used in decades.