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Rolleiflex 3.5f in 1969 dollars
One of our most recent incoming consignments had this Rolleiflex Price List from September 1969. We were curious to see what your typical Rolleiflex sold for all those decades ago. Imagine our surprise to see a list price of $299 for a 3.5f with the nicer (and more expensive) Planar lens. But as low as this price sounds compared to today's prices, it is not an apples to apples comparison as inflation has to be taken into account. So we hit up a couple inflation calculators online, entered in $299 in 1969 dollars and asked what the equivalent would be in 2025 dollars. The result averaged out to about $2600 dollars! Given that we typically sell Rolleflex 3.5f cameras for between $1300 to $1800 (depending on condition, Xenotar vs Planar, and accompanying accessories) it makes for an interesting data point in the value of these cameras over the past six decades. Anyway, this sort of thing fascinates us and we wanted to share it with you as well!
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